New Jerseys!

[bes628]

I like the Cougars one but it reminds me of the Clippers. navy blue/gold/ carolina is eh.

[CatNation1]

maybe im just desperate for some kind of change but they all look better than the one we have to me.

[JGib23]

maybe im just desperate for some kind of change but they all look better than the one we have to me.

Agreed, what really sux is everyone of those looks better than our current but, they also look better than what may be the "new" colors as well.

[McBeastie]

I could definitely see some unique looks using the 'new' colors. I like the colors more than I like how they look in that particular logo, I guess is the best way to describe it for me right now lol, but it's growing on me. I think they went with the silver face because a Carolina blue would've made it too similar to Memphis' current logo.

That Navy/Carolina/Gold mock is pretty nice too. Reminds me of the Hounds logo a bit, haha.

[JGib23]

Any of u guys good enough to rework the home court with new logo & colors

[DCAWFAN]

The Navy and blue looks very similar to the new charlotte mll team colors (Charlotte Hounds).
http://www.charlottehounds.com/

[JGib23]

I also wonder what this means for the jerseys?

Do we finally flush those dingy blue uniforms down the drain?
I would also like to see the side panels of the jerseys have an alternate color vs all blue or all white.

[QC Thundercats]

I also wonder what this means for the jerseys?

Do we finally flush those dingy blue uniforms down the drain?
I would also like to see the side panels of the jerseys have an alternate color vs all blue or all white.

Blue and orange could look pretty damn good if the faded denim blue was replaced with navy. I actually wouldn't mind keeping the general color scheme if we dressed like this:



I think thats a pretty sharp and classy look.

A couple further thoughts and insight into the color/brand mystery. I really don't think Silver's visit was a minor one at all. On his profile at NBA.com:

NBA Entertainment’s Global Merchandising Group – responsible for the product development, merchandising, licensing, sales development, e-commerce, retail, and direct-to-consumer initiatives of the NBA and WNBA – has seen record growth during Silver’s tenure, and sales of NBA and WNBA merchandise exceeded $3 billion at retail last year.

Silver has consistently been named one of the 100 Most Influential People in Sports by BusinessWeek, the Sporting News and the SportsBusiness Journal. He has also been recognized by Time Magazine and CNN on their list of Global Business Influentials, which features 20 of the world’s leading corporate executives.

He's a much bigger name and more influential than I realized. I seriously doubt he would fly down to Charlotte to discuss swapping the silver and orange in our logo, and changing the shades of blue. A change to new colors or jerseys would simply have been applied for by the team a year or so ago, and would have been approved inconspicuously by a letter or conference call.

Maybe the draft hat and shirt that were pulled were unfinished test products that weren't meant to be put anywhere online. But having the #2 NBA executive come to your last game to speak directly with your owner about your identity would seem to be much more involving than a color modification.

As for the revenue sharing for merchandising, I think Silver's visit is actually more telling. Look at the quote above, he is in charge of NBA merchandising and has overseen incredible record growth in sales. He is probably always looking for ways to increase revenue across the league, and a full rebrand to the Charlotte Hornets would make perfect logical sense.

By not changing our brand, or simply just changing colors, there likely would be a very negligible effect in our merchandise sales, here and especially league wide. But a major rebranding of 3 franchises this summer would make an incredible splash for league-wide revenue.

1. The Brooklyn Nets rebrand is killing in sales, shooting their team to the top of the charts in overall team merchandise sales from probably the bottom 1/4 of the league.
2. The Charlotte Hornets retro gear is flying off the shelves, and an official rebrand would suddenly take us from last place into the top 5 or higher in merchandise sales.
3. A rebrand for New Orleans would already bring excitement and increased sales, as such a thing always does. But a combination of a brand new identity along with Anthony Davis - I'm pretty certain his jersey will be a top seller by the end of the summer - their merchandise sales would go through the roof into the top 5 from their current position at the bottom of the heap.

Silver is very smart and knows how to make money. By taking 3 bottom selling teams into the top 5 of the league in merchandise sales will probably make the league $200-300 million, versus just standing pat and getting a smaller boost with just the Nets rebrand. What business doesn't make that choice?

One more interesting thing about the man known as Silver:

Silver was an executive producer of the IMAX movie "Michael Jordan to the Max," as well as the TNT documentary, Whatever Happened to Micheal Ray? He also worked on the production side of "Like Mike" and "Year of the Yao."

It seems he's earned a lot of money from Jordan's name in the past. Maybe as a favor, he won't charge the team any rebranding fees and will make the timeline for a change happen in just one offseason.

I could be dead wrong, but it would shock me if a color shift was all this was about.

[McBeastie]

Silver has had meetings with Jordan throughout his tenure as owner, so his visit back in April wasn't anything out of the norm. It wasn't a meeting exclusively about a rebrand. That was just one of the topics he anticipated would come up when Bonnell asked him directly about it. He also said that MJ's ownership group had been making all the right moves from a business standpoint, and that criticism of him and his staff was unfounded. So I don't believe he viewed the situation as dire, or one where the league would need to step in to do any business favors for him.

To me it seems like he would support Jordan in whatever decision he made regarding the brand, not push anything onto him. If Silver did suggest Charlotte Hornets to MJ, and MJ responds a month later with re-designed Charlotte Bobcats gear? I think that's at least an indicator of which way he's leaning.

But the hat and shirt were not test products. I don't think they'd post 29 finished products, and an unfinished Bobcats. They were finished designs that were posted for sale along with the other teams, then taken down, presumably because they leaked the new colors. These are the direct links to the FansEdge store image files, which are still in their database even though the items are no longer available.

Draft Cap:
View 1: http://c-product.images.fansedge.com...32-44711-F.jpg
View 2: http://c-product.images.fansedge.com...-44711-1-F.jpg
View 3: http://c-product.images.fansedge.com...-44711-2-F.jpg

Draft Shirt:
View 1: http://c-product.images.fansedge.com...32-44681-F.jpg

[ncstamey]

I actually like how those colors look but I'll be interested to see how it translates to the uniforms