Basically the same as last year, just using the LB signature slogans even more.
And maybe spread more around the area, via TWC, charlotteobserver.com, and billboards.
Not much, but it's the news.
Great chance for Marketing AI, Respect the Game Play the Right Way
like Doc.end once said, this is a perfect example of "marketing fail". Someone needs to make a demotivational poster of this "campaign".
Sign Iverson, that will take care of your marketing. SPEND SOME DAMN MONEY. Cheap ass owner. Plain and Simple.
Would he help sell tickets? Maybe in the short term but when having him hurts the teams chemistry and we look back on the player/players LB gave up to get him we will wish for the good old days.
I am a mixed bag when it comes to AI. I would love to see a resurgence of AI and have him maybe be a more team oriented player but I won't hold my breath for that. I just am not sure AI and his Smurf self can put his ego aside.
I gotta a better one.....
Ready Set Iverson.......